Icelandair prepares as Lonely Planet recommends Iceland vacations

Iceland - SkogafossLonely Planet, the industry-leading publisher of travel guides launched its Best Travel in 2010 guidebook this week, including 17 travel ‘top tens’. And Iceland is a shock inclusion in the best value travel destinations list for the coming year. Before the global economic crisis, Iceland was more famous for its volcanoes than its value.

Iceland is one of the ten travel destinations representing best value for money next year. That is according to The Lonely Planet’s new Best in Travel 2010 book, released last week. The book is the publisher’s fifth annual collection of the world’s best journeys, destinations, and experiences for the coming year. The guidebook presents the top ten countries, regions, and cities to visit in several categories, including value for money. Chosen by Lonely Planet’s global team, Iceland is one of several notable new entries for 2010.

Lonely Planet has published over 500 titles in eight different languages with annual sales of six million guidebooks as well as TV programmes, a magazine, mobile phone applications and websites: it is the largest travel guide book and digital media publisher in the world.

On the subject of ‘largest’: Icelandair is the largest (and longest running) airline in Iceland. Icelandair connects Europe and North America through Iceland and admits to being “very happy” at Lonely Planet ranking of Iceland as a top ten money-saving vacation destination in 2010.

Over the past year, the previously expensive holiday destination has become the global icon of the economic crisis; but consequently, due to the low local exchange rate, has allowed travellers and tourists to holiday in Iceland at a much lower price.

The Lonely Planet guide enthuses about the new Icelandic reality: “You’ve always wanted to explore this magical, mysterious land, explore volcanoes and ice caps and bathe in hot springs? Then 2010 is your year!”

The recent spate of positive attention on Iceland travel has only accelerated over the last year and Icelandair hopes the coming year will be a busy and exciting one for the company, as it flies people in from all 25 of its gateways across Europe, the USA and Canada, providing safe and reliable air travel for all who wish to visit the Land of Fire and Ice in 2010.

More details on Icelandair, its routes and the services it offers – as well as an easy way to book flights to Iceland or even all the way across the Atlantic, can be found by visiting

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